You could say that Outdoor Retailer is the Superbowl of the Outdoor Industry. Or maybe the New York Fashion Week… with a side of Mardi Gras. At any rate the conference and tradeshow, which will take place August 4-6 in Salt Lake City, Utah, happens twice a year. It is the chief opportunity for outdoor brands to show off their latest and greatest for the upcoming seasons and to make connections to other influencers in the Outdoor world. It’s kind of a big deal. So! Since here’s what we’ve got going on for Outdoor Retailer Summer Market 2011:
- NEW BOOTH! Our new home at Outdoor Retailer is greener (and awesomer) than ever. It was built in the good ‘ole USA of Forest Stewardship Council (FSC) certified plywood and recycled polyester fabric panels. Be sure to stop by booth #16045 to check it out! Not going to OR? Don’t worry, we’ll be posting TONS of pictures!
- Each day of the conference, we’ll be selling a deluxe product assortment to benefit the Conservation Alliance. Order one at the conference and we’ll take care of getting it back home for you.
- Nikwax Founder, Inventor and overall Head Smart Guy, Nick Brown will be in attendance. Stop by and meet the man, the myth, the legend!
If you’re planning to be at the show and are feeling overwhelmed by meeting appointments and business obligations you should also review the nightlife guide put together by the darling ladies of Under Solen. If it ain’t on there, it ain’t happenin’. 😉